“The National Highway Traffic Safety Administration (NHTSA) is announcing a meeting that will be held in Washington, DC on March 10-11, 2016 to explore ways to promote evidence-based behavior change in a traffic safety setting.
“The Driving Behavioral Change in Traffic Safety workshop will include presentations and discussions on a number of topics including analysis and feasibility of using different approaches to changing behavior; exploring promising untested strategies; identifying long-term pathways to eliminate fatalities; and considering how evidence-based behavior change strategies can be used in the broader policy discussion.
“Attendance at the meeting is limited to invited participants because of space limitations of the DOT Conference Center. However, the meeting will be available for live public viewing on the NHTSA Web site (www.nhtsa.gov).” Meetings: Driving Behavioral Change in Traffic Safety
Sounds promising. . . I hope to see meaningful results which can be widely-dispersed. And focused on while also addressing environmental and vehicular causes of traffic deaths.
Note: While taking classes at the University of Michigan in 1979 for my Master of Public Health degree in Health Behavior & Health Education, one of the things I learned, which has stuck with me, is that fear is not always the best motivator for changing behavior. In other words, knowing that something you do could end your life or that of someone else doesn’t necessarily change our actions. It doesn’t always sink in.
That needs to be kept in mind as we attempt to encourage better driving behavior.